Strategy, Copy Writing, and Community Management for Tiana Major9 at The Blue Note.
When the opportunity to shoot social content with Tiana Major9 leading up to the release of her debut album I saw a larger opportunity. Given her upcoming sold out shows at both Blue Note NY and LA, I pitched Spotify for Artists following Tiana at one of her shows, and tapping into her super fans and listeners as a part of our larger Super Listeners campaign.
What come was an exclusive Spotify for Artists social moment, documenting Tiana on night 1 of her 2 sold out nights at Blue Note NY, putting a spotlight on the super listeners who support her through streams, live shows, merch, and more.