bp Magazine
I was brought on as the Social Media Strategist for bp Magazine to focus on brand growth and increasing website traffic across social platforms. I created and implemented a growth optimized social strategy that led to 40% Instagram and 55% Pinterest account growth in 5 months and increased website traffic via social media by 33%.
I wrote all organic, ad, and branded social copy that aligned with the brand voice and drove engagement.
Utilizing Photoshop and Canva I created text and graphic-based social posts and led community management, including two bpMagazine Facebook groups with over 10,000 members.
